Theron Gore founded SendSites in 2013 to give hospitality sales teams a better way to present their properties than static attachments, and leads the company as CEO. Since 2019 Theron has also been Chief Marketing Officer of East West Hospitality, the Colorado-based luxury property management company, overseeing sales and marketing across its hotels, rentals, spas and restaurants. That puts Theron on both sides of the proposal: building the tools hospitality sales teams use, and running marketing for properties that depend on them. Theron has founded three software and digital marketing businesses, including Eagle River Associates and SendSites, and lives in Colorado's Vail Valley.
