A Decade of Partnership and Innovation: Celebrating SendSites and Sonnenalp’s Journey Together

In the heart of Vail, the Sonnenalp Hotel is renowned for its picturesque Bavarian-style luxury and steadfast commitment to exceptional hospitality. Mirroring this commitment, we developed SendSites in close collaboration with Sonnenalp, crafting a sales tool uniquely tailored to the nuanced needs of hospitality sales.

The Foundation of Our Partnership

Ten years ago, SendSites was more of an idea poised to revolutionize hospitality sales than the robust platform it is today. We saw the sales landscape transforming, accelerated by technologies like Speed RFP and Cvent, which increased both the volume and pace of requests for proposals for group events. This evolution pushed hotel sales agents beyond mere providers of information to advisors who guide through an increasingly complex buying process.

SendSites' inception was closely aligned with the needs and insights of Sonnenalp's then Director of Sales, Patricia McNamara, whose input was instrumental in shaping SendSites from a user's perspective—ensuring it was intuitive yet powerful. Patricia's impact is indelible, underscoring our foundational commitment to user-centric design. With SendSites, buyers can navigate through the noise and focus on what truly matters, thanks to the tailored, essential information our platform provides.

Chris Cofelice on the Essence of Sonnenalp

Sonnenalp, a gem nestled in Vail since 1979, has thrived under the stewardship of owners who bring over a century of legacy from Germany. Chris Cofelice eloquently captures this in his discussion of "Gemütlichkeit," a German term that translates to warmth, friendliness, and good cheer—principles that resonate deeply with both Sonnenalp's and SendSites' operational philosophies.

"Gemütlichkeit—it's what we aim to embody at Sonnenalp. We want our guests to feel like this is their home away from home." - Chris Cofelice


Reflecting on a Decade of Digital Transformation

The past ten years have seen SendSites and Sonnenalp grow in tandem. Our platform has facilitated swift, efficient sales processes that mirror the high standard of service Sonnenalp is known for. As Chris puts it:

"With SendSites, we've been able to enhance our responsiveness and provide comprehensive information swiftly to our clients, echoing the familial warmth we cherish here at Sonnenalp." - Chris Cofelice

SendSites’ Commitment to Service Excellence

Just as Sonnenalp prides itself on its high retention of tenured staff who contribute to a familial atmosphere, SendSites boasts an account retention rate of more than 98%, a testament to our relentless pursuit of service excellence. We know our customers by name, understand their needs, and are quick to assist, ensuring they can always count on us just as guests at Sonnenalp can.

As we celebrate this decade-long partnership, we look forward to the future with enthusiasm and commitment. Our journey with Sonnenalp is not just a business relationship; it is a powerful alignment of values that stands as a testament to what can be achieved when companies come together not just for profit, but for progress and mutual respect.

Sonnenalp Chris Cofelice

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By Ashleigh Gore

Ashleigh is not a professional writer but rather just passionate about SendSites as a web-based sales communication platform that enables modern sales teams to capture their audience with compelling, personalized content for both proposals and prospecting.

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