Original thinking on sales, technology, buyer behavior and the changing hospitality landscape.https://sendsites.com/en-ushttps://sendsites.com/perspectives/the-experience-layer-why-specialization-matters-at-the-customer-boundary/https://sendsites.com/perspectives/the-experience-layer-why-specialization-matters-at-the-customer-boundary/The closer technology gets to the customer, the more specialization matters. Consolidate for consistency. Specialize for differentiation.Sat, 03 Oct 2026 00:00:00 GMTPoint of view